Financial services giant Charles Schwab, with almost $12 trillion in client assets, announced plans to launch direct bitcoin and ethereum trading in the first half of 2026. The company is offering subscription for early access to the Schwab Crypto account, marking a significant move by a major traditional financial institution into direct cryptocurrency trading. This development represents growing institutional adoption and mainstream acceptance of digital assets. The launch would provide Schwab's massive client base with direct access to spot cryptocurrency trading, potentially bringing significant new capital into the crypto markets.